Myths Deconstructed: All I Need Is a Good Plan to Succeed

Sep 6 / Siri Chand Khalsa MD

Myth 1: Starting a successful business venture is simply the process of creating a good plan.

Beginner's Guide: How To Start a New Venture in Integrative Medicine That Goes Beyond Just Good Planning

When taking a leap from clinical care to the business world, we're often led to believe that a successful venture will emerge with the right strategy, financial planning, or analytical marketing. As new entrepreneurs, we might take pride in analyzing markets, crunching numbers, and making a solid business plan. But here's a truth that took me years to fully grasp: entrepreneurship is as much an emotional journey as an intellectual one. The idea that we can separate our feelings from our business decisions is not just unrealistic – it's potentially harmful. Every choice we make, from pivoting our business model to hiring a new team member, is influenced by our emotions, whether we acknowledge it or not.

Fear can hold us back from taking necessary risks, while excitement can push us to leap before we look.

The key isn't to suppress these emotions but to understand and embrace them. This is where emotional intelligence comes into play. It's about recognizing emotional states and how they impact decision-making. It's about reading the room in a discovery call, empathizing with a client's pain points, and inspiring and motivating others during tough times (including yourself).

Developing this skill isn't easy – it requires self-reflection, humility, and practice. But over time, by acknowledging the need for it, the results are undeniable. Emotionally intelligent entrepreneurs are better equipped to handle the stress of uncertainty, build strong relationships with clients and partners, and create a positive culture around a concept. They're able to balance optimism with realism and passion with practicality.

Remember, some of the most successful business leaders aren't just sharp thinkers but also intuitive, empathetic, and self-aware. So, don't neglect your emotional development as you build your business. It might just be the most important investment you make.Here are a few steps I have taken since it's Not Just A Cognitive Process to Build Something New *and* unlearn what feels familiar.

Join us in the Vishuddha Embodied Living Community to explore support and resources for your unique journey as a visionary innovator.

Warmly,
Siri Chand 
Founder  | Vishuddha.com
Set Aside time to explore this more 

Tips to explore more:

It's Not Just A Cognitive Process
• Keep an "emotion journal" for a week, noting how your feelings influence your business decisions.
In your next brainstorming session, practice active listening in your body. Focus on where you feel your emotions as you consider key decisions.
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A clinician qualified in integrative and lifestyle medicine typically holds a professional healthcare degree, such as MD, DO, NP, or PA, and has received additional training and certification in integrative and lifestyle medicine approaches; however, this is not essential.  This specialized training combines conventional medical practices with evidence-based, holistic methods that consider the spectrum of physical, emotional, environmental, and nutritional factors affecting health.

Certification might be obtained through reputable organizations such as the American Board of Integrative Medicine (ABOIM) or the American College of Lifestyle Medicine (ACLM). These clinicians are trained to use a variety of therapeutic approaches, including diet and nutrition, physical activity, stress management, and other non-pharmacological methods to prevent, treat, and often reverse chronic diseases. Their practice emphasizes patient-centered care, where the patient and practitioner are partners in healing.

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